A training course about “Heritage Management and Marketing” in Al-Sinari House, November 2017
2017-10-31 10:59:14

Prof. Dr. / Rifai Ibrahim Refai - the Vice President for Post-Graduate Studies and Research, announced about a training course on "Heritage Management and Marketing" at Al-Sinari House in the Sayeda Zeinab district in Cairo, in cooperation with the Egyptian National Committee for the International Council of Museums. , And is scheduled to be held on Sunday, November 19, 2017 at 5 pm to 7 pm.

The course aims to discuss the risks and challenges facing the heritage in the Arab region and to review ways of marketing and promoting the different heritage elements in order to achieve sustainable development for both heritage and local communities.

 

The lectures include the skills and basics of E-mail marketing, marketing through social media, the media and dealing with it, building resources and granting projects, managing heritage institutions, the activities of the Center for Documentation of Cultural and Natural Heritage, the construction of heritage projects and their plans, how to address the media, how to interact with the community, how to communicate with the media, Experiences and lessons in heritage marketing.

For reservations and further information please call 01001303318 or 0223926031 during official working hours from Sunday to Thursday at 9:00 am to 5:00 pm.

 

For more information, click here